«

»

Media(ted) Contracts.

The immutability of printed books is their superpower. Remember this, because it’s from this immutability that books derive their dead-simple “contract.”

[...]

The printed newspaper of 1919 had edges, ended. There were ads but they were passive, not active members of the reading experience. They were not reading you. You paid. You got some paper. The paper did not continue forever.

[...]

Choose active media, set yourself up to succeed by building systems to cultivate positive habits, but most importantly: Take a second to think about the contracts you’ve entered into as you go about your day. Are those contracts you’re happy with? Did you realize you had entered into them?

Craig Mod: Stab a Book, the Book Won't Die