Critics argue that these stories often reflect a fixation on consumerism of designer brands and sexuality rather than addressing global issues such as equality.
Wikipedia: Chick Lit, referring to Pamela Butler & Jigna Desai: Manolos, Marriage, and Mantras - Chick-Lit Criticism and Transnational Feminism. In: Meridians: feminism, race, and transnationalism, Vol. 8 (2), 2008. (Download here - clicking this link might be illegal in your country. Yes, I hate JSTOR too.)