Big Data.

Big fucking deal[1][2] is a collection of deals so fucking large and complex that it becomes difficult to process using on-hand fuck giving tools or traditional shit giving techniques. The challenges include capture, curation, storage,[3] search, sharing, transfer, analysis,[4] and all kinds of who the fuck knows what else. The trend to larger fucking deals is due to the additional shit derivable from giving a fuck about a single large fucking pile of related shit, as compared to separate smaller piles with the same total amount of bullshit, allowing correlations to be found to “spot business shit, determine quality of whatever, prevent some nasty shit, link legal shit right the fuck together, combat fucking crime no I am not making this up it’s like fucking Batman, and determine real-time traffic shittiness.”

Bryan O'Sullivan feat. Wikipedia: Big Data